BRAND VISIBILITY

Pay For Performance Search Engine Optimization

We rank small & local businesses on Page 1 of Google’s organic search results page for keywords of their choosing. They reward us only when we get their business ranked.

Simple as that!

SEO & SERP

Search Engine Optimization (SEO) is a brand visibility strategy that prioritizes optimizing web properties to rank higher in Google’s organic search listings.

Search Engine Results Pages (SERP’s) are the results Google returns to a search performed using their search engine. SERP’s can include organic search results, paid Google ads, content such images and videos, knowledge graphs etc.

Search Google and what you get back is the SERP

SEO FUN FACTS

SEO in 2022
  • 68% of online experiences begin with a search engine.
  • 70% of online marketers say that SEO is better than PPC for generating sales.
  • The top page listed in a Google search has an average click-through rate of 32%.
  • 75% of people never scroll past the first page of search engines.
Local SEO in 2022
  • Nearly one-third of consumers in the U.S. use the internet to search for local businesses every day.
  • 76% of people who search for a local business on their mobile phone visit a related business within 24 hours.
  • 79% of consumers trust online reviews as much as they trust personal recommendations.
  • 86% of people look up the location of a business on Google Maps.
Mobile SEO in 2022
  • 56% of all online consumers in the United States have searched for local businesses on a mobile device.
  • 51% of internet users access the internet using only their smartphone (no desktop or laptop computer usage).
  • 53% of mobile website visitors will leave your site if it takes more than 3 seconds to load.

HOW WE DO IT

Google changes their Search Algorithm more than 300 times a year. Our 80+ step proprietary Search Engine Optimization Process is continuously revised to keep up with Google’s ever-evolving algorithms.

Technical Structure
  • Website structure (pages, navigation, internal linking)
  • On-page opportunities
  • Website speed & performance
  • Proper use of directives (301 etc)
Content Considertaions
  • Content writing for SEO
  • Keyword opportunities (current & new)
  • Page relevancy optimization
Linking Network
  • Guest posting & backlink outreach
  • Advice roundups & press features
  • Backlinks from non-competing companies with the same audience
  • Backlinks from influencers and bloggers with the same audience

We do all the work and you enjoy all the glory when we get your business onto page 1 of Google’s search listings.

OTHER BRAND STRATEGIES

As a business owner you understand the importance of having a highly visible business and ultimately, a highly visible brand. Competition is fierce, resources are scarce. We’ll take on those headaches for you.

Lead Generation

Our approach to lead generation is largely informed by our clients’ specific marketing goals and objectives. While marketing principles and techniques can be broadly applied, we don’t believe in a “one-size-fits-all” approach.  In close partnership with our clients we develop and deploy for them, bespoke lead generation solutions that address their specific business goals & objectives.

Digital Properties

There’s a very good chance your customers and clients will first engage with your business digitally. How your brand is represented online needs to consistent and engaging. We build web properties including websites, landing pages, and brand identity assets that are optimized to convert potential customers while engaging your existing customer-base.

Digital Ubiquity

Today, 4 in 5 consumers search for local businesses online. When consumers find incorrect information about a business online, 73% have been shown to lose trust in that business. Establishing a strong digital presence is therefore a key pillar to any brand strategy. We’ll help you ensure that prospective clients and customers are able to find information about your business that is complete and accurate across the online ecosystem and that your business and brand is represented the way you intend.

Reputation Management

Reputation management is the ongoing process of shaping consumer views about your business or brand. With review sites becoming increasingly more significant, it’s crucial for your business to invest in building a strong online and real world reputation in order to attract new customers. Ensuring that all the information found online about your business is relevant, accurate, and robust is paramount. Your reputation is what helps to establish credibility and trust with clients, customers and other businesses alike.